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CHRISTOPHER & DANA REEVE FOUNDATION NAMES COYNE PR
AGENCY OF RECORD
Parsippany, N.J., May 8, 2012 – Coyne Public Relations today announced that it has been named agency of record for the Christopher & Dana Reeve Foundation. Coyne PR will support the Foundation’s brand building initiatives, programs and services, and research efforts through public relations, media relations and strategic counsel.
“The Christopher & Dana Reeve Foundation launched the modern day movement in spinal cord injury and advocacy, and possesses a reputation and legacy that is unsurpassed in the space,” said Kevin Lamb, vice president, health division, Coyne PR. “It’s a privilege to help build the next chapter in this organization’s story and advance the movement in spinal cord injury; and exciting to spread the word about the tremendous advances being made every day in SCI.”
The Christopher & Dana Reeve Foundation is dedicated to curing spinal cord injury by funding innovative research, and improving the quality of life for people living with paralysis through grants, information and advocacy. Its annual fund raising efforts have raised millions of dollars to fund research and quality of life programs, and its services such as its Paralysis Resource Center (PRC) promote the health and well-being of people living with a spinal cord injury, mobility impairment, and paralysis by providing comprehensive information, resources and referral services.
"We are very excited to be working with Coyne PR,” said Maggie Goldberg, SVP, Marketing and Communications the Christopher & Dana Reeve Foundation. “Coyne's prestigious reputation is well-documented throughout the industry and we’re looking forward to working with our new partner to advance the Reeve Foundation's brand and public awareness initiatives, and join Coyne's long list of success stories."
The account will be handled by Coyne’s health division, and will blend expertise and counsel from the division's medical & science and advocacy & cause specialties. The agency currently serves numerous leading non-profit and advocacy organizations including Breastcancer.org, the world’s largest online breast cancer community; The Sanford Foundation and the Edith Sanford Breast Cancer Foundation; and The Valerie Fund, among others.
ABOUT THE CHRISTOPHER & DANA REEVE FOUNDATION
The Christopher & Dana Reeve Foundation is dedicated to curing spinal cord injury by funding innovative research, and improving the quality of life for people living with paralysis through grants, information and advocacy. For more information, and to review the entire list of Quality of Life grant recipients, please visit our website at www.ChristopherReeve.org or call 800-225-0292.
ABOUT COYNE PUBLIC RELATIONS:
Coyne Public Relations, LLC, is a full-service public relations agency with offices in Parsippany, New Jersey and New York City. With expertise in a variety of categories, Coyne Public Relations consistently displays the knowledge and creativity that has made it one of the country’s fastest growing agencies. Prominent national brands including The Walt Disney Company, Burger King Corporation, Medco Health Solutions, Inc., Goodyear Tire & Rubber Company, Shell Lubricants, General Mills, Pfizer and Hard Rock International look to Coyne Public Relations to create high-profile public relations programs that deliver significant results and help them achieve their marketing communications goals.
The agency has won more than 100 industry honors over the past few years. These include being named 2009 Midsize Agency of the Year by PRWeek, Consumer Agency of the Year, Best Agency to Work For in America and Small Agency of the Year by The Holmes Report.
Coyne PR Recognized with Two Bulldog Award Honors
Parsippany, N.J., May 3, 2012 – Coyne Public Relations President Richard Lukis today announced that the agency received two accolades from the 2012 Bulldog Awards, which honors excellence in media and public relations. Coyne PR won one Silver Award and one Honorable Mention in this year’s competition.
The Bulldog Awards are judged exclusively by working journalists and bloggers. This year’s judges represented organizations including The New York Times, National Geographic Traveler and CNN, among others.
“Receiving recognition from the Bulldog Awards is especially exciting because it’s the media recognizing the best in our industry,” said Lukis. “We strive to get our clients everywhere they want to be, and the 2012 Bulldog Awards affirmed that we are doing just that, and doing it well in the eyes of the media.”
Coyne PR took home the following awards in the 2012 Bulldog Awards competition:
SILVER AWARD
Coyne PR Honored with Five Pyramid Award Accolades
Parsippany, N.J., May 3, 2012 – Coyne Public Relations received five accolades at the 2012 Pyramid Awards, which recognizes excellence in public relations and communications in New Jersey. Coyne PR won four Pyramid Awards as well as one Honorable Mention in this year’s competition.
“We are honored to receive these awards on behalf of our clients,” said Tom Coyne, CEO of Coyne PR. “We can certainly stand a little taller knowing that we have been recognized among some of the state’s best.”
Coyne PR took home the following awards in the 2012 Pyramid Awards competition:
PYRAMID AWARDS
Stanley Steemer Names Coyne PR Agency of Record
Parsippany, N.J., April 11, 2012 – Coyne Public Relations today announced that it has been named agency of record for Stanley Steemer. Coyne PR will be handling all public relations and social media programming for the brand.
“As the nation’s largest provider of professional deep-cleaning services for the home and office, we want to leverage Coyne’s ability to drive and enhance awareness of the Stanley Steemer brand through both innovative PR programs and via social media,” said Brian King, Vice President of Marketing at Stanley Steemer. “Our mission is to challenge the normal perceptions about carpet cleaning and allow the brand to move beyond, and we felt Coyne was uniquely suited to help us achieve that goal.”
The team at Coyne has already begun developing comprehensive public relations and social media plans that will establish Stanley Steemer as the industry leader through education, alignment and inspiration.
Coyne has worked deeply in various home cleaning-related businesses, including Seventh Generation, Brillo and ActiveIon Solution.
“We are excited to be working with Stanley Steemer and are eager to create and implement programs that will help them reach all of their business goals,” said Joe Gargiulo, Vice President at Coyne PR. “This is a great American story of an entrepreneur building a world-class operation that serves the deep needs of today’s homeowner, and we will bring that story to life.”
ABOUT STANLEY STEEMER:
Stanley Steamer has been making homes cleaner and healthier with professional deep-cleaning services for 65 years. In 2012, Stanley Steemer technicians removed more than 200 tons of dirt from American homes and offices. The company serves 95% of American homes and offices with over 300 locations in 48 States, performing cleaning services on carpet, tile and grout, wood floors, furniture and air ducts, in addition to water damage restoration. For more information, call 1-800-STEEMER or www.stanleysteemer.com.
ABOUT COYNE PUBLIC RELATIONS:
Coyne Public Relations, LLC, is a full-service public relations agency with offices in Parsippany, New Jersey and New York City. With expertise in a variety of categories, Coyne Public Relations consistently displays the knowledge and creativity that has made it one of the country’s fastest growing agencies. Prominent national brands including The Walt Disney Company, Burger King Corporation, Medco Health Solutions, Inc., Goodyear Tire & Rubber Company, Shell Lubricants, General Mills, Pfizer and Hard Rock International look to Coyne Public Relations to create high-profile public relations programs that deliver significant results and help them achieve their marketing communications goals.
The agency has won more than 100 industry honors over the past few years. These include being named 2009 Midsize Agency of the Year by PRWeek, Consumer Agency of the Year, Best Agency to Work For in America and Small Agency of the Year by The Holmes Report.
Coyne PR Honored with Three 2012 Big Apple Award Finalists
Parsippany, N.J., April 6, 2012 – Coyne Public Relations is proud to announce that it has been named a finalist for three 2012 Big Apple Awards. The Big Apple Awards are presented each year by PRSA-NY to agencies that have achieved a certain level of excellence in the industry.
“We are honored to be nominated for three Big Apple Awards this year,” said Rich Lukis, President at Coyne PR, “Becoming a finalist for the Big Apple Awards serves as an impressive recognition of the tactical programs our teams build to achieve our clients’ PR and business objectives.”
Coyne Public Relations is a finalist for the following Big Apple Awards:
Coyne PR Honored with Six 2012 SABRE Award Finalists
Parsippany, N.J., April 2, 2012 – Coyne Public Relations is proud to announce that it has been named a finalist for six 2012 SABRE Awards. The SABRE Awards are presented each year to agencies that demonstrate the highest levels of strategic planning, creativity and business results.
“We are so proud of all of the hard work our teams put into the creation and execution of unique campaigns for our clients,” said Tom Coyne, CEO at Coyne PR, “Becoming a finalist in six categories for the SABRE Awards serves as prestigious recognition of the strategic programs our teams build to achieve our clients’ PR and business goals.”
Coyne Public Relations is a finalist in the following SABRE Gold Award categories:
COYNE PR SCORES BIG: myFICO® NAMES COYNE PR AGENCY OF RECORD
Parsippany, N.J., March 27, 2012 – Coyne Public Relations today announced that it has been named agency of record for myFICO®, the consumer division of FICO®, which offers credit information products and services to help people understand actions they can take to protect and improve their overall financial health. Coyne PR has been tasked with supporting the significant growth of the myFICO® consumer brand (www.myfico.com).
“This is an exciting opportunity for the agency and we are thrilled to be entering into this partnership with myFICO®,” said Tom Coyne, CEO of Coyne PR. “We look forward to building and executing a creative program that exceeds their expectations in every aspect, especially increasing awareness of myFICO.com as the definitive source to help consumers manage their credit health.”
The campaign will educate consumers about the importance of the FICO® Credit Score by creating a personal connection to consumer life experiences. Coyne will support the launch of a new website for myFICO.com and also establish myFICO® as the thought leader in consumer credit education and empowerment.
About FICO
FICO (NYSE:FICO) delivers superior predictive analytics solutions that drive smarter decisions. The company’s groundbreaking use of mathematics to predict consumer behavior has transformed entire industries and revolutionized the way risk is managed and products are marketed. FICO’s innovative solutions include the FICO® Score — the standard measure of consumer credit risk in the United States — along with industry-leading solutions for managing credit accounts, identifying and minimizing the impact of fraud, and customizing consumer offers with pinpoint accuracy. Most of the world’s top banks, as well as leading insurers, retailers, pharmaceutical companies and government agencies, rely on FICO solutions to accelerate growth, control risk, boost profits and meet regulatory and competitive demands. FICO also helps millions of individuals manage their personal credit health through www.myFICO.com. Learn more at www.fico.com. FICO: Make every decision count™.
ABOUT COYNE PUBLIC RELATIONS:
Coyne Public Relations, LLC, is a full-service public relations agency with offices in Parsippany, New Jersey and New York City. With expertise in a variety of categories, Coyne Public Relations consistently displays the knowledge and creativity that has made it one of the country’s fastest growing agencies. Prominent national brands including The Walt Disney Company, Burger King Corporation, Medco Health Solutions, Inc., Goodyear Tire & Rubber Company, Shell Lubricants, General Mills, Pfizer and Hard Rock International look to Coyne Public Relations to create high-profile public relations programs that deliver significant results and help them achieve their marketing communications goals.
The agency has won more than 100 industry honors over the past few years. These include being named 2009 Midsize Agency of the Year by PRWeek, Consumer Agency of the Year, Best Agency to Work For in America and Small Agency of the Year by The Holmes Report.
COYNE PUBLIC RELATIONS PICKS UP THREE MERCURY AWARDS
Agency Honored for its Work with Hard Rock International
Parsippany, N.J., February 29, 2011 – Coyne Public Relations President Richard Lukis today announced that the agency received three accolades from the 25th annual International Mercury Awards Competition, which honors excellence in professional communications. This year’s judges selected the winners from over 760 entries from 21 countries. Coyne PR won two Silver Awards and one Bronze Award in this year’s competition.
“We are proud to share this wonderful recognition with one of our most tenured clients,” said Richard Lukis. “Accolades such as winning a Mercury Award prove that the great relationship between our teams and our clients is second to none.”
Coyne PR took home the following awards in the International Mercury Awards Competition:
SILVER AWARD:
For Readers, By Readers: Coyne PR Named AOR for Bilbary
Parsippany, N.J., February 15, 2012 – Coyne Public Relations today announced that it has been named public relations agency of record for Bilbary, an Internet-based consumer e-book library and retail book store that allows consumers to access over 750,000 titles from any Internet-connected device. Coyne PR has been tasked with supporting the development and launch of Bilbary.com by developing creative communications designed to leverage traditional and social media.
“People are reading more than ever and what’s changing is the distribution of books, the route from author to publisher to reader,” said Tim Coates, founder of Bilbary. “We are excited to work with Coyne PR to launch Bilbary and bridge the gap between consumers, libraries and publishers in an era where digital reading dominates.”
Additionally, the agency will support marketing initiatives such as helping to build consumer, social and industry awareness, as well as providing thought leadership support.
“This is an exciting opportunity for our agency,” said Tom Coyne, CEO of Coyne PR. “We are thrilled to be playing such a significant role in the development and launch of Bilbary, and we believe this partnership will build awareness and buzz for a new generation of readers and bring Bilbary to the attention of consumers, the industry and key stakeholders.”
ABOUT BILBARY:
Bilbary is an internet-based, consumer e-book library and retail bookstore. Bilbary promotes and encourages reading by providing access to more than 750,000 e-books via e-readers, computers, tablets and smart phones for purchase or rental. Bilbary will soon offer promotions, shop windows and browsing and is intended to be a resource for readers, reading groups, libraries, schools, authors and all who enjoy and make use of books. (www.Bilbary.com)
ABOUT COYNE PUBLIC RELATIONS:
Coyne Public Relations, LLC, is a full-service public relations agency with offices in Parsippany, New Jersey and New York City. With expertise in a variety of categories, Coyne Public Relations consistently displays the knowledge and creativity that has made it one of the country’s fastest growing agencies. Prominent national brands including The Walt Disney Company, Burger King Corporation, Medco Health Solutions, Inc., Goodyear Tire & Rubber Company, Shell Lubricants, General Mills, Pfizer and Hard Rock International look to Coyne Public Relations to create high-profile public relations programs that deliver significant results and help them achieve their marketing communications goals. The agency has won more than 100 industry honors over the past few years. These include being named 2009 Midsize Agency of the Year by PRWeek, Consumer Agency of the Year, Best Agency to Work For in America and Small Agency of the Year by The Holmes Report.
BABYBJÖRN SELECTS COYNE PR
Agency to Lead PR Efforts in U.S.
Parsippany, N.J., February 6, 2012 – Coyne Public Relations today announced that it has been selected by BabyBjörn as its lead PR agency for the U.S. market. Coyne was selected following a comprehensive RFP process.
Coyne PR will develop a strategic PR campaign that will focus on advancing BabyBjörn’s position as a leader in the development of high quality and innovative products for infants and toddlers. The multi-tiered campaign will include building awareness with consumers, specifically moms, through traditional and social media channels along with developing and executing an educational and advocacy program that helps deliver BabyBjörn’s key messages to the consumer via the medical community. The Toy and Juvenile Products team will be assisted by the agency’s Health Care team to help connect with the medical community. Other elements of the campaign will include event planning and execution and trade show support.
“This is a really exciting opportunity for our team, and the agency as a whole, to work with an industry-leading brand like BabyBjörn,” said Brian Murphy, Vice President and Co-Director of the Toy and Juvenile Products team at Coyne PR. “We have a talented team in place that is eager to begin work in helping BabyBjörn achieve their goals.”
The Toy and Juvenile Products practice at Coyne PR is led by Brian and Sue Murphy, who have nearly 30 years of combined experience in the industries, having executed programs on behalf of companies and brands including Mattel, Fisher-Price, Hasbro, Graco, Matchbox, Tickle Me Elmo, and Disney, among others. BabyBjörn is the latest addition to the team’s client roster, which also includes Toys“R”Us, BabyCenter.com, Playmobil and Playmates Toys.
ABOUT BABYBJORN:
Since 1961, BabyBjörn, a family-owned Swedish company, has manufactured high quality, innovative products for infants and toddlers. Best known as makers of baby carriers, BabyBjörn carries more than 20 products in its portfolio. All BabyBjörn products are tested and certified in Sweden.
Available in 50 countries, BabyBjörn is a preferred brand with parents around the world. Their award-winning Swedish product designs guarantee quality, safety and style. BabyBjörn is headquartered in Solna, Sweden, just outside Stockholm.
ABOUT COYNE PUBLIC RELATIONS:
Coyne Public Relations, LLC, is a full-service public relations agency with offices in Parsippany, New Jersey and New York City. With expertise in a variety of categories, Coyne Public Relations consistently displays the knowledge and creativity that has made it one of the country’s fastest growing agencies. Prominent national brands including The Walt Disney Company, Burger King Corporation, Medco Health Solutions, Inc., Goodyear Tire & Rubber Company, Shell Lubricants, General Mills, Pfizer and Hard Rock International look to Coyne Public Relations to create high-profile public relations programs that deliver significant results and help them achieve their marketing communications goals. The agency has won more than 100 industry honors over the past few years. These include being named 2009 Midsize Agency of the Year by PRWeek, Consumer Agency of the Year, Best Agency to Work For in America and Small Agency of the Year by The Holmes Report.
THREE COYNE PUBLIC RELATIONS EMPLOYEES APPOINTED AS 2012 OFFICERS
FOR THE NJ CHAPTER OF PUBLIC RELATIONS SOCIETY OF AMERICA
Parsippany, N.J., January 12, 2012 – Coyne Public Relations today announced that three employees were appointed as 2012 officers for the New Jersey Chapter of Public Relations Society of America (PRSA NJ), including senior vice president Tim Schramm, vice president Joe Gargiulo and assistant vice president Jill A. Kleiner, APR. The elections were held at the organization’s annual meeting for members on Dec. 2, 2011. The positions are effective as of Jan. 1, 2012.
Tim Schramm, senior vice president of Coyne PR’s food and nutrition practice, was appointed as a PRSA NJ Director-at-large. Over his career, Tim has provided strategic direction and management for many of the nation’s most well-known companies and trusted brands, including General Mills, Hershey’s, McCormick, Kraft and Campbell's, among others. Tim served on the chapter’s events committee in 2011.
Joe Gargiulo, vice president of the Coyne PR automotive / DIY group, was elected as PRSA NJ Treasurer. Gargiulo provides strategic direction for Goodyear, Bubble Wrap, AMP, BMW and all of Shell Lubricants’ leading brands, which include Pennzoil, Quaker State and Shell Rotella. In 2011, Gargiulo oversaw the organization’s events as programming director.
Jill A. Kleiner, APR, was elected as PRSA NJ Vice President. Kleiner, an assistant vice president at Coyne PR, has a strong expertise in consumer goods, specifically beauty and fashion, where she manages public relations for industry leaders Mary Kay cosmetics, Casio timepieces, Palmer’s skin care and Naturalizer. In 2011, Kleiner served as the chapter’s secretary and maintained a role on the APR committee. Kleiner earned her Accreditation in Public Relations (APR) in 2008.
“Coyne PR is thoroughly committed to PRSA NJ,” said Rich Lukis, Coyne PR President and PRSA NJ Immediate Past-president. “PRSA NJ is an excellent organization that helps advance the public relations industry. Our agency looks forward to a continued presence in the chapter.”
ABOUT PRSA NJ:
The New Jersey Chapter of the Public Relations Society of America (www.prsanj.org) was founded in 1960 and represents business and industry, counseling firms, government, associations, hospitals, schools, professional services firms, and nonprofit organizations. Its parent organization, PRSA (www.prsa.org), was chartered in 1947, and is the world’s largest public relations professional organization. Based in New York City, PRSA has nearly 32,000 professional and student members organized into more than 100 chapters nationwide, 19 Professional Interest Sections and numerous Affinity Groups. The Public Relations Student Society of America (PRSSA) has nearly 300 Chapters at colleges and universities throughout the United States.
ABOUT COYNE PUBLIC RELATIONS:
Coyne Public Relations, LLC, is a full-service public relations agency with offices in Parsippany, New Jersey and New York City. With expertise in a variety of categories, Coyne Public Relations consistently displays the knowledge and creativity that has made it one of the country’s fastest growing agencies. Prominent national brands including Medco Health Solutions, Inc., Humana, The Walt Disney Company, Goodyear, Shell Lubricants, General Mills, and Hard Rock International look to Coyne Public Relations to create high-profile public relations programs that deliver significant media results and help them attain their marketing communications goals.
The agency has won more than 100 honors over the past two years. These honors include being named Midsize Agency of the Year by PRWeek and PR News as well as Consumer Agency of the Year and Best Agency to Work For in America by The Holmes Report. In 2011, Coyne PR was named Small Agency of the Year by The Holmes Report, and received the Honorable Mention for Midsize Agency of the Year by PRWeek.
Coyne PR Honored with Three 2012 PRWeek Award Finalists
Parsippany, N.J., January 06, 2012 – Coyne Public Relations is proud to announce that it has been named a finalist for three 2012 PRWeek Awards. The PRWeek Awards are given each year to the best corporate, nonprofit, agency and education teams and campaigns in the public relations industry.
“I take great pride in our work and our team and am incredibly thrilled to have three PRWeek finalists this year,” said Tom Coyne, CEO, Coyne PR. “In addition to the great campaigns we’ve done for our clients, we are especially excited to have individual and agency honors as well!”
Coyne Public Relations is a finalist in the following PRWeek Award categories:
Midsize Agency of the Year: Coyne Public Relations
Young PR Professional of the Year: Danielle Paleafico, Account Executive
Arts, Entertainment & Media Campaign of the Year: BabyCenter – What’s In A Name?
Coyne PR Named One of the Top Places to Work by PR News
Parsippany, N.J., October 14, 2011 – Coyne Public Relations is thrilled to announce that it has made PR News’ list as one of the Top Places to Work in PR for 2011. Making this year’s list was no easy feat, as the competition was fierce during one of the highest entry years ever. All Top Places to Work in PR agencies will be honored at the Awards Luncheon at The National Press Club in Washington, D.C.
“Receiving this recognition from PR News is a tremendous honor,” said Tom Coyne, CEO of Coyne PR. “This just reinforces our mission that putting your people first generates the best results for our clients and secures our position as an industry leader.”
The agency’s mission statement reads: “Our mission is not to be the best agency in America, but the best one to work for. If we are the best place to work, we will get the best people. If we have the best people, we will get the best clients. If we have the best people and clients, how can we not be the best agency in America?”
The Awards Luncheon will be held on November 30, 2011 and will recognize those agencies that match their excellent in-house and client PR work with outstanding internal efforts to support their employees’ personal success and development.
About PR NEWS:
PR News is a product of Access Intelligence LLC. Incorporating print and e-mail newsletters, magazines, directories, online services and conferences, Access Intelligence has over 100 titles serving business executives in fields including PR and media, defense, aviation, chemical, satellite and telecommunications, and healthcare. Our mission is to provide insightful marketplace analysis, enabling executives to rise above their competition.
Access Intelligence’s PR and Communications Group delivers strategies, analysis, advice, research and success stories in the PR, media and cable sectors. Other products in the group include Media Industry Newsletter (min), min's b2b as well as books, awards and events. Visit www.minonline.com for more information. In the cable TV industry, products include CableFAX Daily, CableFAX: The Magazine, Cable awards and events. Visit www.cablefax.com for more information.
About Coyne Public Relations:
Coyne Public Relations, LLC, is a full-service public relations agency with offices in Parsippany, New Jersey and New York City. With expertise in a variety of categories, Coyne Public Relations consistently displays the knowledge and creativity that has made it one of the country’s fastest growing agencies. Prominent national brands including Medco Health Solutions, Inc., Humana, The Walt Disney Company, Goodyear, Shell Lubricants, General Mills, and Hard Rock International look to Coyne Public Relations to create high-profile public relations programs that deliver significant media results and help them attain their marketing communications goals.
The agency has won more than 100 honors over the past two years. These honors include being named Midsize Agency of the Year by PRWeek and PR News as well as Consumer Agency of the Year and Best Agency to Work For in America by The Holmes Report. In 2011, Coyne PR was named Small Agency of the Year by The Holmes Report, and received the Honorable Mention for Midsize Agency of the Year by PRWeek.
