Think your campaign is "HotSheet?" The Coyne PR HotSheet is a weekly recap of the best campaigns, promotions, advertisements and ideas of the week.
British department store John Lewis has released its Christmas advertisement about Monty the Penguin. The little penguin lives with his human family but longs for more. This tearjerker of an ad has racked up millions of views on YouTube, making it a must see for anyone who believes in the power of a child's imagination.
Source: Entertainment Weekly 11/6/14