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Hartz is launching a national campaign to educate pet owners on the importance of year-round flea and tick protection. The "No F&T" messaging will be promoted through digital advertising and social media, using the hashtag #NOFT to encourage pet owners to engage and establish a prevention lifestyle. Veterinarian Dr. Bernadine Cruz will contribute to the “No F&T” messaging through her practice based in Laguna Woods, California, as well as through her Internet-based radio show "The Pet Doctor."
Source: Media Post 4/24/15