Horizon Group USA

Horizon Group USA tasked Coyne PR with generating excitement for new, on-trend products from its portfolio of brands such as Just My Style, Slimygloop, Made By Me, ThinkBox and more, which included introducing media and consumers to the Horizon Group master brand. Coyne PR implemented a comprehensive media relations program by executing aggressive nationwide spring and holiday media relations campaigns to strengthen the company’s profile as a dynamic leader in the creative D.I.Y. marketplace.