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MDLIVE

Coyne PR serves as agency of record for MDLIVE, a leader in virtual care, working to elevate the brand in the marketplace and support usage of virtual care.

Mdlive 1 — The agency has launched integrated content campaigns in the context of return-to-work, back-to-campus and the mental load facing parents. Creative campaigns have included Sick Day Stress, the Pandemic Pain Report, and Mom’s Mental Load, pulling its storytelling through creative data analyses and studies, media relations, syndicated content, media partnerships, and social and digital execution highlighting virtual care.

Mdlive 3 — The agency also supports brand and corporate leadership visibility among health plans with corporate thought leadership and insights-driven campaigns on benefit changes, attitudes, and usage trends, as well as specific product and service offerings such as employee assistance programs, virtual primary care, and remote patient monitoring.

Mdlive 2

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The Healthsheet is a spin on Coyne’s Hotsheet monthly recap, summarizing the newest and most innovative health campaigns in the news today. With digestible coverage of the latest and greatest health-related initiatives, discover our dose of inspo and info driving the unique world of healthcare marketing today. Make sure to subscribe to the e-newsletter for ‘Two Cents’ perspective and takeaways from Coyners.

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