Frito Lay’s Flamin’ Hot is teaming up with Megan Thee Stallion for a new campaign raising money for the star’s alma mater, Texas Southern University. “Flamin’ Hot University,” a fake university the brand is using to raise real money for a TSU scholarship fund, launched a website with content centered around “courses” on topics like posing for photos and snack ideas. Also included on the site is a plethora of merchandise, including a varsity jacket and other branded apparel, the revenue from which will be added to the “FU” scholarship fund.
